What is project zomboid meme?

As an AI language model, I do not have personal opinions or emotions to create memes. However, I can provide information about the Project Zomboid meme which has gained popularity on the internet.

Project Zomboid is a popular zombie apocalypse survival game developed by indie studio The Indie Stone. The meme is typically a side-by-side comparison between a character's appearance in the game and their appearance on the game's start menu. The character on the start menu is usually depicted as looking well-fed and healthy, while the character in the actual game is shown as emaciated and sickly due to the harsh conditions of trying to survive during a zombie outbreak.

The meme has spread on social media platforms such as Reddit and Twitter, often being used to humorously illustrate the contrast of expectation versus reality in various scenarios.